WhatsApp Web con fines académicos en tiempos de la covid-19
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2021-09-30
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Universidad de Guadalajara
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2007–1094
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Una de las herramientas de comunicación más utilizada es WhatsApp, la cual incrementó su uso a causa de la covid-19, junto a otras redes sociales. En el ámbito educativo, los estudiantes adoptan mayormente esta aplicación desde sus computadoras, denominada WhatsApp Web, con fines académicos; sin embargo, se necesita un conocimiento más amplio sobre los factores que influyen en la aceptación y el uso de esta red social. El propósito de este estudio es comprender, desde la perspectiva de los estudiantes, los factores de aceptación y uso de WhatsApp Web con fines académicos durante la pandemia de la covid-19. Se empleó una metodología cualitativa para alcanzar este objetivo, por medio de catorce entrevistas semiestructuradas con estudiantes de diversas disciplinas y universidades. Los hallazgos de este estudio se analizaron con la teoría unificada de aceptación y uso de tecnología (UTAUT), en la cual se incorporó un quinto factor: el trabajo en equipo, adicional a los factores existentes en la teoría (la expectativa de desempeño, la expectativa de esfuerzo, la influencia social y las condiciones facilitadoras). Este estudio aporta nuevos conocimientos al ser una investigación pionera que emplea la UTAUT para interpretar la aceptación y el uso de WhatsApp Web con fines académicos.
One of the most used communication tools is WhatsApp, which increased its use due to covid-19, along with other social networks. In the educational field, students are also increasingly adopting this application for academic urposes from their computers called WhatsApp Web. However, more knowledge is needed about the factors that influence the acceptance and use of this social network. Therefore, the purpose of this study is to understand from the perspective of students the factors of acceptance and use of WhatsApp Web for academic purposes during the covid-19 pandemic. A qualitative methodology was used to achieve this objective, through fourteen semistructural interviews with students from various disciplines and universities. The findings of this study were analyzed with the unified theory of acceptance and use of technology (UTAUT). Where a fifth factor teamworkwas incorporated, being additional to the factors already existing in this theory (the expectation of performance, the expectation of effort, the social influence and the facilitating conditions). This study provides new insights as it is a pioneering research that UTAUT uses to interpret the acceptance and use of WhatsApp Web for academic purposes.
One of the most used communication tools is WhatsApp, which increased its use due to covid-19, along with other social networks. In the educational field, students are also increasingly adopting this application for academic urposes from their computers called WhatsApp Web. However, more knowledge is needed about the factors that influence the acceptance and use of this social network. Therefore, the purpose of this study is to understand from the perspective of students the factors of acceptance and use of WhatsApp Web for academic purposes during the covid-19 pandemic. A qualitative methodology was used to achieve this objective, through fourteen semistructural interviews with students from various disciplines and universities. The findings of this study were analyzed with the unified theory of acceptance and use of technology (UTAUT). Where a fifth factor teamworkwas incorporated, being additional to the factors already existing in this theory (the expectation of performance, the expectation of effort, the social influence and the facilitating conditions). This study provides new insights as it is a pioneering research that UTAUT uses to interpret the acceptance and use of WhatsApp Web for academic purposes.
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Apertura, Vol. 13, N° 2, (2021) p. 54-69
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Atribución-NoComercial-CompartirIgual 3.0 Chile (CC BY-NC-SA 3.0 CL)