Profiling and characterization of plant-based products consumers in Chile

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dc.contributor.authorCampos, Zócimo
dc.contributor.authorYanine, Fernando
dc.contributor.authorNikulin Chandia, Christopher
dc.contributor.authorOyarce Ibarra, Claudia
dc.date.accessioned2025-01-29T15:51:13Z
dc.date.available2025-01-29T15:51:13Z
dc.date.issued2024-12-14
dc.description.abstractThe consumption trend of plant-based products has increased worldwide due to different reasons, and Chile has been a good example of this trend. Although sustainability, health, nutrition and taste may all seem to be main drivers for flexitarians seeking plant-based food and beverages, to date there is no research that allows characterizing and profiling Chilean consumers of plant-based products. Hence, this work seeks to close this gap. To address this problem, we conducted an online survey of 512 people, mainly focused on the Metropolitan Region and Valparaíso. Using Ward’s method, we identified 3 clusters: (1) Animal friendly, (2) Planet friendly and (3) Healthy lifestyle, where, respectively, animal welfare, care for the environment and concern for health are prioritized.
dc.identifier.citationBarataria. Revista Castellano-Manchega de Ciencias Sociales, N°36 (2024) p. 40-54.
dc.identifier.doihttps://doi.org/10.20932/barataria.v0i36.704
dc.identifier.issn1575-0825
dc.identifier.issne2172-3184
dc.identifier.orcidhttps://orcid.org/0000-0003-1086-0840
dc.identifier.urihttp://hdl.handle.net/20.500.12254/4048
dc.language.isoen
dc.publisherAsociación Castellano-Manchega de Sociología (ACMS)
dc.rightsAtribución-NoComercial-CompartirIgual 3.0 Chile (CC BY-NC-SA 3.0 CL)
dc.rights.urihttp://creativecommons.org/licenses/by-nc-sa/3.0/cl/
dc.subjectPlant-based products
dc.subjectFunctional foods
dc.subjectHealthy foods
dc.subjectFlexitarians
dc.subjectConsumer profiling and segmentation
dc.titleProfiling and characterization of plant-based products consumers in Chile
dc.title.alternativePerfil y caracterización de los consumidores de productos de origen vegetal en Chile
dc.typeArticle
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